Our approach to crafting compelling keynote presentations is rooted in our deep understanding of our client’s target audience and pain points. We collaborate closely with stakeholders to develop a messaging strategy that resonates with senior leaders in the industry and positions the brand as a market leader, while also positioning the client stakeholder as a thought leader.
MENU 
CLOSE 
Elevating thought leadership with engaging keynote presentations for Adobe Commerce and Marketo Engage
As a global leader in digital marketing, Adobe needed to showcase its expertise and innovation to senior leaders in the industry. Our agency has helped numerous key clients deliver engaging presentations that highlight their expertise and innovation at leading industry events.
THE IMPORTANCE OF THIRD-PARTY EVENTS
Third-party events provide an unparalleled opportunity for brands to connect with prospects and raise awareness. These events are often attended by industry leaders, decision-makers, and other key stakeholders, making them an ideal platform for brands to showcase their expertise and establish themselves as market leaders.
Our team tailored the presentations to senior leaders in the industry, ensuring the content was relevant and valuable. The presentations were designed to deliver an engaging, powerful experience that would inspire the audience to take action.
By using a combination of compelling storytelling, powerful messaging, and visually engaging slides with interactive and animated elements, our team captivated the audience’s attention and left a lasting impression, motivating them to take action.
CATERING TO C SUITE
Our team approached the project with a strategic mindset, working closely with Adobe to understand their target audience and pain points. We crafted a powerful storyline that addressed these pain points and positioned Adobe’s solutions as the key to solving these challenges.
Our team’s writing and design skills were instrumental in creating engaging presentations that delivered the key messages in a memorable way. We wrote speaker scripts that were tailored to senior leaders, using powerful language and examples to bring the story to life.
Our captivating slide design with interactive and animated elements complemented the speaker’s script, creating a visually engaging experience that kept the audience’s attention throughout the presentation.
We took a full-service approach to the project, handling everything from developing the story to designing the slides. Our team worked closely with Adobe to ensure that the presentations were on-brand and aligned with their messaging, demonstrating our ability to deliver a comprehensive content solution that met our client’s needs.
Our team placed emphasis on captivating slide design with interactive and animated elements that complemented the speaker’s script.
Our design approach ensured that the visuals were not overloaded with text, creating a balanced and effective presentation that complemented rather than competed with the speaker’s presence on stage.
BUILDING PERSONAL BRANDS
Events not only generate brand awareness but also build the reputation and personal brand of the client stakeholder. We work closely with the individual to understand their passions, personal style, and unique voice, crafting keynote presentations that reflect their brand and position them as thought leaders in their industry. In doing so, we increase their credibility, build trust with potential customers, and ultimately drive conversions.
DESIGNING CONTENTS FOR HYBRID EVENTS
As the event landscape continues to evolve, hybrid events with both in-person and online attendees are gaining traction. We use tools like Mentimeter to engage both offline and online audiences simultaneously, ensuring a seamless experience for all participants, making the experience more engaging and memorable.
Our team’s ability to adapt to these changing event formats and incorporate innovative solutions like Mentimeter into our content strategy is a testament to our position as a leading content agency that stays ahead of the curve.
We understand that delivering an immersive and memorable experience for both online and offline audiences is crucial to the success of a hybrid event.
By incorporating interactive elements, we can deliver an experience that resonates with audiences and leaves a lasting impression.
The success of our approach is evident in our partnerships with leading brands and our ability to create thought-provoking keynote presentations that position our clients as thought leaders in their industry.
Collaborators
Chrissy Lim
Marco Munoz
Jessica Mizerak
Demi Plettenburg
Chrissy Lim
Chrissy Lim — Creative Director
“I live for the flow. Time stands still and every stroke, every pixel nudge is inspired by a supernatural genius.”
In a world riddled with complexity, Chrissy Lim has the background and imagination to make sense of it all, traversing the realms of technology, business, and creativity. In a world of flux, she connects the dots. She has steered two of her start-ups into multi-million dollar successes, and directed the global ad accounts for brands like Johnson & Johnson, Coca-Cola and Mercedes-Benz.
Chrissy founded Paperplane to bring together the promise of creativity and technology to celebrate stories in an age of new media. The interplay of disciplines is where Chrissy thrives, and where the classic paper plane gains its charm: a humble sheet of paper transformed through engineering and imagination. Photographer, scuba diver, inveterate foodie, Chrissy carries it all off with child-like enthusiasm.
Marco Munoz
Marco Munoz — Account Executive / Digital Producer
“The great thing about my job is that I’m not really limited to my role.”
Marco loves to live free of limitations. He believes that if you want to stand out, you need to think differently, speak differently, and live differently. That’s why Marco pushes himself to try a lot of things and adapt. He finds that flexibility helps him think without restrictions and try new things, both personally and at work.
Marco has over a decade of experience in Digital Marketing, SEO and Statistical Analysis. As a driven, self-educated digital marketing professional, he has strategised and executed successful SEO campaigns for clients like Deloitte. Marco values the people he works with and a team environment that allows him to work autonomously, experiment, and leave his mark on each of the projects he’s involved with.
Marco also enjoys working on web design and development and, after work, he likes to unwind by playing video games and creating YouTube videos.
Jessica Mizerak
Jessica Mizerak — B2B Content Strategist
“With every single interaction I have with a new client, a whole new world opens up for me. I love learning, and I love contributing.”
Unlike most people, Jess’ first love was a language – Russian. Her fondness for languages brought her from the United States across the world to Europe, where she indulged in a novel world of language learning.
While living in Hungary, Jess started contemplating the possibility of becoming a writer. Serendipitously, she received a phone call from her friend with a full-time scriptwriting opportunity. After accepting the offer and working as a scriptwriter for two years, Jess experimented in other fields, yet kept writing in her life by freelancing during nights and weekends.
At one point, she worked at Antavo alongside e-commerce and omnichannel retailers that were creating and implementing new loyalty programs, which gave her the unique insight on B2B operations that she has today. After experiencing life across diverse professions, Jess realised that being a writer was her true calling, and returned to writing full-time.
Now as the go-to scriptwriter for webinars and videos at PaperplaneCo, Jess is also involved in the creative development for new series and projects. She loves meeting new clients, and every new project opens up a new world for Jess to explore.
Currently residing in Spain, Jess teaches an aerial hoop class once a week. In the future, Jess hopes to work on projects contributing to sustainability.
Demi Plettenburg
Demi Plettenburg — Account Manager
“Take a leap of faith – you will achieve beyond your imagination.”
Story-telling has been inseparable from Demi’s life: at the age of twenty-two, she had spent a year traveling from the south of Italy to the Scottish Highlands as a Junior Producer, taking words from a script and bringing them to life. After a tour around the Dutch film industry, Demi was yearning to put her skills to commercial use – she convinced her professors at University of Amsterdam to let her be the first ever student to study remotely, and flew from the Netherlands across continents to Singapore.
In Singapore, Demi worked at OneConnect Financial Technology, where she oversaw the redesign of the Customer Experience Center and managed video production, interior design, and walkthroughs for prospects. When the CEC later became a project for PaperplaneCo, Demi, utterly inspired by the PPCO team’s process of crafting compelling stories, knew she had to be a part of this creative team.
After receiving her degree in Digital Media, Demi is now the Account Manager at PaperplaneCo, where she ensures customer success in day-to-day client communication, and in projects that she oversees. Demi’s experience across fields has allowed her to experience a variety of perspectives first-hand, giving her the unique ability to empathise with clients and understand their needs. Outside of work, Demi is thoroughly enjoying her life in Singapore – the only way to make it even better would be getting a puppy!
